Our story

CLM Strategies Inc. (operating under Tetri Media Inc.) was started by an international rally driver, “Crazy Leo” Urlichich. Mr Urlichich is a winning athlete in one of the most challenging and technological racing disciplines on the planet.

Leo Urlichich was amongst the first professional racing drivers in North America to realize the power of social media. By teaming with industry professionals, he developed strategic partnerships, and leveraged it to get himself from competing at the regional events in Ontario, Canada, to the World Rally Championship with his world-wide exposure.

While doing so, Mr Urlichich and his team created the strategies, solutions and tools that allowed Crazy Leo to become one of the most popular rally brands in North America.

This success story produces results of reaching over 27 million people per week on social media.

These custom created solutions help Crazy Leo’s sponsors and CLM Strategies’ clients to attract customers much more efficiently and effectively than their competition.